A
Commitment to Excellence, a Commitment to the Customer
Gupton Motors is honored to be a Five Star Dealership.
The Five Star designation is the highest recognition
DaimlerChrysler Motors Company LLC can award a dealership
for excellence in customer service. It's their way of
acknowledging a dealership's ongoing commitment to improving
the customer's experience.
Certification - Five Star Dealers Meet DaimlerChrysler's
Requirements
Five Star dealerships are required to follow a strict
set of training, facility and process requirements -
all designed to put you, the customer, first. In fact,
DaimlerChrysler only grants this status to dealerships
that consistently meet Five Star score standards on
Customer Surveys. And these standards are rigorously
monitored and maintained. DaimlerChrysler personnel
validate dealership compliance annually. Maintaining
Five Star status is a continual process that requires
self-evaluation and ongoing reviews by DaimlerChrysler.
If a dealership is not compliant, the de-certification
process begins and status is revoked.
What the Five Star Designation Means for You
What does Five Star status mean for you? Quite simply:
The best in customer service. Continual employee education
and the ongoing evaluation of dealership processes are
required to achieve and maintain Five Star status. Dealership
managers, customer contact staff and technicians must
all achieve individual Five Star certification by attending
training courses specifically related to their job.
Training includes product information, vehicle diagnostics
and repair. Dealer principals, management teams and
their employees must attend Five Star Process Workshops
where they compare their dealership's practices to the
highest industry standards. From mandatory classes to
education workshops, everything Five Star Employees
learn is designed to help them provide you with a satisfying
dealership experience.
Service with Follow Through
Five Star service doesn't end when you leave the dealership.
After your visit, the dealership must contact you within
seven days to make sure that your sales or service experience
was a satisfactory one. It's how we learn what we're
doing right, and what we can improve on.
Five Star status means a lot to us,
and we want to make sure it does to you too!
